The Future of Web Development

The Future of Web Development.

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The internet continues to evolve at a rapid pace. Cutting edge advances in online tech can become familiar features in a matter of months. So what changes can web developers expect to see in the year ahead?

As recent developments, such as high definition video and cloud storage, expand the scope of what is possible on the internet, the work of web developers is reaching an ever-wider audience. Furthermore, the increasing variety of devices used to access the internet is providing a growing range of platforms underpinned by developers’ expertise. In such a favourable environment for hiring, what does the future hold for web development?


One of the biggest impacts mobile devices have had on web development is responsive design. The ability to automatically resize a web page so that it displays in a user-friendly way, whatever size screen is being used, has become the norm.

However, responsive design has its limitations, and some of the big names in web technology (Google, Amazon, eBay) are already taking a different approach. Rather than scaling a site to fit the screen, they display a different website according to which device is being used.

Dynamic serving, as it is called, allows all the different websites to exist on the same domain. Although it involves more time and resources to develop than a typical responsive design, as the technologies and techniques improve, the demand for dynamic serving is sure to increase.


It is not just how sites look across a variety of devices that is important, it is how we interact with them. Larger, high definition screens are becoming cheaper and, therefore, more commonplace. At the same time pocket-sized tablets have become a must-have accessory. But the way we use them is very different.

At present, the mobile-friendly ‘parallax scrolling’ design – great for finger-swiping your way through lengthy pages of information or images – tends to dominate. But it is not necessarily the best solution for users sat at a desk in front of a large monitor wishing to access specific information quickly. As site owners become aware of this, there is likely to be a demand for more suitable design alternatives to the currently pervasive tablet-style.


The Internet of Things (IoT) has been one of the most familiar buzzwords of recent years. Now it is set to become a reality. Developers will be involved in the design of everyday objects, allowing them to connect to the internet and each other.

The task of developers will be to integrate the technology into familiar objects, such as kitchen appliances and security cameras, so that they can collect and exchange data to improve the service they deliver.

As the internet continues to evolves and become a fully integrated part of most people’s professional and personal lives, the demand for developers with the skills to build this new infrastructure is set to escalate. At Parity Professionals, web developers looking to develop their career can access the latest opportunities and receive helpful advice from industry experts.